Athletics News

Ole Miss Adds Communications Director Michael Thompson



July 21, 2010

OXFORD, Miss. - Ole Miss is adding branding and strategic marketing expertise to its athletics staff with Wednesday's announcement of Michael Thompson, Jr., as the Senior Associate Athletics Director for Communications and Marketing.

The Memphis native will oversee the Rebels' external marketing efforts and all components of media and public relations. Thompson will assume his new role on Aug. 6.

"Collegiate athletics will be faced with numerous challenges over the next decade, and it's vitally important for us to communicate appropriately by word and platform to our fans and media," said Ole Miss Athletics Director Pete Boone. "Our goal is to promote our unique brand both regionally and nationally. Michael Thompson has the experience and expertise to effectuate that goal."

A 2001 graduate of Ole Miss in marketing, Thompson has spent the past decade gaining a wide range of experience in branding, marketing and sponsorship. After graduating, he worked for The GEM Group, a global sports marketing agency headquartered in Atlanta.  While at GEM, he helped companies such as Domino's Pizza, United Parcel Service, and GM Racing activate their sponsorship dollars.

Upon leaving Atlanta in 2004, he created BottleRocket, a sports and entertainment marketing division of Thompson Marketing Communications in Memphis.  With a proprietary valuation model, BottleRocket helps clients understand and maximize the value of their sponsorship dollars as well as provides turn-key activation solutions.

In 2007, he was promoted to President of Thompson Marketing Communications, which employs 45 marketing, advertising, public relations and design professionals in Memphis and Nashville. As President, Thompson served as a communication strategist for all of the company's six divisions, as well as served as Account Supervisor on one of the company's most active accounts.

"This is a dream come true," Thompson said. "I can't think of anything better or more suited to my experience than the combination of athletics, marketing and my alma mater, Ole Miss.  I look forward to bringing a disciplined marketing approach to one of the most powerful brands in the country."

Some of Thompson's recent projects have included strategic direction and leadership on clients' multimedia marketing campaigns, leadership of key internal digital marketing initiatives as well as social media analysis and product development.

Thompson is a graduate of the 2007 Class of Leadership Memphis and the Direct Marketing Association Certificate Program. He and his wife Leslie Ann have a one-year-old daughter, McLean.

    • Seniors Shine, Records Broken in Magnolia Bowl

      Saturday, November 21, 2015 - Football

      By Steven Oubre, Ole Miss Athletics Media RelationsAfter a bounce that didn't go their way against Arkansas, the Rebels knew tonight was a must-win situation. No. 22 Ole Miss knocked off rival No. 15 LSU 38-17 in a top-25 matchup... read more

    • Drama Rules The Day at Vaught-Hemingway

      Saturday, November 7, 2015 - Football

      By Brandon Lee, Ole Miss Athletics Media RelationsDrama in front of a sold-out crowd of 60,680 between the No. 18 Rebels and Arkansas? It was that and a whole lot more in a back-and-forth Saturday night knockdown, drag-out SEC West... read more

    • Rebels Dominate In Prime-Time Spotlight

      Saturday, October 24, 2015 - Football

      By Steven Oubre, Ole Miss Athletics Media RelationsIt wasn't pretty, but the Rebels got the job done. No. 23 Ole Miss and No. 15 Texas A&M combined for seven turnovers, but a dominant defense and a balanced offense led to... read more

    • Midseason Checkpoint: Rebels Control Their Own Destiny

      Wednesday, October 14, 2015 -

      It seemed like it was just yesterday that the Ole Miss football team continued through the motions of fall camp, and we all were just ready for the season to finally begin. Fast forward with a little Talladega up-tempo... read more

    • Rebels Bounce Back at Home

      Saturday, October 10, 2015 -

      By Steven Oubre, Ole Miss Athletics Media RelationsOle Miss raced past another non-conference opponent at home this week. The Rebels returned to their usual form after a conference loss at Florida last week, racking up 665 yards of total offense,... read more

    • Ratings, Exposure Huge for Ole Miss-Alabama

      Tuesday, September 22, 2015 - Football

      Ole Miss' historic win over Alabama last Saturday was not only popular with members of Rebel Nation, it was among the most-watched college football games of the year.The Rebels' thrilling 43-37 victory over the Tide at Bryant-Denny Stadium was the... read more

    • Rebels Pass First Test in Search of Playoff Berth

      Sunday, September 20, 2015 - Football

      By Steven Oubre, Ole Miss Athletics Media RelationsThe road to the College Football Playoff includes many tests along the way. The Ole Miss Rebels (3-0, 1-0 SEC) just passed their first, proving that they are a legitimate contender after knocking... read more

    • Kelly Makes Statement in Big Rebel Win

      Saturday, September 12, 2015 - Football

      By Steven Oubre, Ole Miss Athletics Media Relations Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin:0in; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-hansi-font-family:Calibri;... read more

    • Big Plays Highlight Season-Opening Win

      Saturday, September 5, 2015 - Football

      Offense, defense and special teams. Ole Miss dominated all three aspects of the game as the 15th-ranked Rebels routed UT Martin 76-3 in the season opener. The 60,186 fans, mostly dressed in white, anticipated an exciting start to the 2015... read more

    • Time to Take a Stand

      Monday, August 31, 2015 -

      It's finally week! It's been 242 days since the Ole Miss Rebels last took to the gridiron for a clash of the helmets. After a successful 2014 campaign in which Ole Miss knocked off a No. 1-ranked team... read more

    • Chick-fil-A Peach Bowl Challenge to Air on ESPNU Aug. 1

      Thursday, July 30, 2015 -

      Normal 0 false false false EN-US X-NONE X-NONE ATLANTA - On Saturday, fans can tune in to see the Rebels duo of Head Football Coach Hugh Freeze and former Ole Miss basketball player Sean Tuohy compete in the Chick-fil-A... read more

    • Rebels Emerge on Four Watch Lists This Week

      Friday, July 17, 2015 -

      Only 50 days until The Grove is full, the constant shouts of "Hotty Toddy" are in the air, and football kicks off 100 years in Vaught-Hemingway Stadium! Looking forward to this upcoming college football season, seven Rebels were named to... read more

    • Football Rebels All Over First Week of Watch List Releases

      Friday, July 10, 2015 -

      As we near the 2015 college football season, national organizations have started to release watch lists for their respective awards. Through the first week of watch lists being released, multiple Rebels have been announced as players that fans need to... read more

    • Engram, Hilton and Johnson to Represent Ole Miss at SEC Football Media Days

      Wednesday, July 8, 2015 -

      Along with head coach Hugh Freeze, three Rebels will represent Ole Miss at the annual SEC Football Media Days next week. Junior Evan Engram, just named to the John Mackey Award Watch List for college football's most outstanding tight end,... read more

    • Five Rebels Tabbed Preseason All-SEC in The Birmingham News

      Tuesday, June 30, 2015 -

      Five Ole Miss Rebels were chosen as preseason All-SEC selections by some of the people who work closest with the student-athletes, the football media relations directors. The 14 football media relations directors of the Southeastern Conference institutions voted in the... read more




  • Loading Tweets...
    1 second ago



» «