Keith Carter

Keith  Carter

Perryville, Ark.

Deputy Athletics Director

Alma Mater:
Ole Miss 1999


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Former Ole Miss Basketball All-American Keith Carter was named Deputy Athletics Directors for Development and Resource Acquisition in February 2018. He serves as the Chief Revenue Officer for the athletics department while continuing to oversee the Foundation and serve as the sport administrator for baseball and men’s basketball.

Carter rejoined the athletics department in September 2009 and has served as Executive Director for the Ole Miss Athletics Foundation since June 2012. He received the 2016 Fundraiser of the Year Award from the National Association of Athletic Development Directors (NAADD).

Under Carter’s guidance, the Foundation has experienced its four highest years for donations, including a record $45.6 million in cash contributions in 2015-16. During his tenure, commitments to the Forward Together capital campaign have increased from $62 to $174 million in cash and pledges toward its goal of $200 million.

Among the major gifts is an anonymous donation of $3.7 million, which is the largest gift in the history of the Ole Miss Athletics Department by a single individual or organization. Carter is also responsible for several other seven-figure gifts including the re-naming of the basketball practice facility to the Tuohy Basketball Center. He has also worked with executive level staff to build the vision for facility growth through the Forward Together campaign, which included plans for the $96.5 million Pavilion at Ole Miss.

Carter joined the Ole Miss Athletics Foundation after spending the previous year with the UM Foundation, where he worked in donor relations and meeting the financial needs of the School of Business.

He continues to serve with the Ole Miss Radio Network as the color analyst for Rebel hoops games alongside play-by-play announcer David Kellum. Carter joined the Ole Miss Radio Network prior to the 2008-09 season.

A four-year starter at Ole Miss, Carter helped the Rebels to a pair of Southeastern Conference Western Division titles in 1997 and 1998 and earned All-America honors after his senior season in 1999. The four-year starter received All-SEC first and second team honors in 1998 and 1999. He also won a gold medal as a member of the U.S. national team at the 1998 Goodwill Games. Carter played professional basketball in Italy from 2001 until 2008.

A native of Perryville, Arkansas, Carter lives in Oxford with his wife, Jill, and three children – Drew, Callie and Hayes.




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